What is the best way to market my infoproduct?

QUESTION: What is the best way to market self-empowering poetry “hyp-hop-notherapy”?

The ‘best way’ to market is pretty much the same for ANY kind of information product.

In a nutshell, here’s the process:

1. Find out if you are passionate, knowledgeable and experienced enough in the subject to be able to offer value to someone seeking to solve a problem, relieve pain or improve their lives in this niche.

2. Check to see if the product or service you plan to sell has a demand in your marketplace.

3. See if the ideal prospects you are targeting are accessible, and how best to reach them - what places, what approach, what kind of marketing message.

4. Survey them to see what kind of problems they face, what type of solutions they are looking for.

Once this is done, all you need to do is prepare the solution and present it to them with a compelling marketing message to close the sale - and then deliver great value to delight buyers so they keep coming back to buy more from you, and also tell other people how fantastic you are and referring new clients to you automatically.

Got an infopreneur question of your own? Ask me here… and I’ll try and answer it.